How To Choose Standard vs. Custom LCD Modules?



  1. Common Misconceptions About LCD
  2. Advantages of Liquid Crystal Display (LCD) 
  3. Customized LCD
  4. Important Information To Design Custom LCD Panel
  5. Advantages Of Custom LCD
  6. Disadvantages Of LCDs
  7. How can Createxplay help you?
  8. Final Words

Are you confused about how to choose a standard vs. custom LCD module for your use?

No need to worry now. Today in this article, I’ll explain everything about how you can choose the best LCD module according to your need. When considering a display module for your project, you will have to answer: “Should I design a standard module or customized one for my use?”  This article has described some tips, common misconceptions, and detailed answers to common questions to help you choose the best one.

1. Common Misconceptions About LCD

Here are some common misconceptions about LCD you kneed to know before your final decision.

  •  Custom LCD Modules Are Costly.

The common misconception is that custom display modules cost more than standard modules.

While the above holds for NRE cost, custom LCD module unit pricing is often equivalent to or lower than a similar product.

Here’s why: Standard display modules are often designed to maximize their implementation potential.

This can lead to:

  1. variable interface protocols allowed by high pin counts,
  2. high-output backlighting to maximize application potential,
  3. Generally conservative mechanical design practices.
  • Custom NRE Costs Are Too Restrictive.

For most Passive Matrix LCD modules, we can deliver a custom LCD with active area size and resolution or a custom backlight, mechanical housing, and electrical interface for a total NRE cost of less than USD 10k. Likewise, Createxplay can customize an Active Matrix LCD module’s backlight, housing, and mechanical interface for an NRE cost of less than USD 10k. 

In these cases, the design flexibility justifies the modest NRE required that customization often allows.

However, customizing the Active Matrix LCD itself (size/resolution) can cost restrictive for most applications since the minimum NRE required for panel mask sets is around USD 100k. Unless the scope of the business dictates a customer-owned TFT panel or the project volumes depending on the size, are over 500k pieces per year. In many applications, combining a standard active matrix TFT cell with a custom-designed module and electrical interface offers the most favorable overall cost solution.

  • Designing Custom Modules Extend Lead Time.

The lead time is another consideration for a custom design that can be shorter than you would think. Short lead time is made off-the-shelf LCD modules attractive for designers.

LCD manufacturers like Createxplay can typically design custom housing for passive or active matrix LCDs – with integrated capacitive touch sensor and interface – within one to two weeks of the initial RFQ and then provide sample custom LCD modules 4-5wks after that.

Createxplay also offers customers the option to use off-the-shelf modules as prototypes within their design before the custom display is ready to evaluate other design aspects and perform qualification work (e.g., testing software).

For many implementers, the design freedom and iterative optimization that customization offers are well worth the additional time required to sample custom LCD modules.


2. Advantages of Liquid Crystal Display (LCD) 

There are many advantages of Liquid crystal display that are listed below:

  • The LCD can produce over 60 inches or 150 cm diagonal in large sizes.
  • It has no geometric distortion.
  • It is very compact, thin, and has light CRT displays.
  • Magnetic fields do not affect it.
  • Small heat is emitted during operation due to low power consumption.
  • It is much thinner than a Cathode Ray Tube (CRT) monitor.


3. Customized LCD

Nowadays, different LCDs are used in various applications, from calculators, watches, games to medical and industrial applications. The display content easily modified to satisfy the exact requirements of an application is one of the main advantages of LCDs over all other display technologies. The customized LCD panels can show particular user interface information that enhances the product performance and value.

Customized LCDs display alphanumeric digits, numeric, ON, or OFF indicators, graphic icons, messages, pie charts, bar graphs, symbols, etc. The content of the LCDs panel is limited only by the product designer’s imagination. Many factors should be considered in the design of a customized LCD panel. 

4. Important Information To Design Custom LCD Panel

The following information is necessary to design a quotation for a customized LCD panel:

  • LCD panel, 
  • Display modes, 
  • Polarisers, 
  • Viewing mode, 
  • Backlight requirement, 
  • Operating environment, 
  • Drive method, 
  • Connection method, 
  • A keypad is required if applicable.

5. Advantages Of Custom LCD

  • Custom LCD monitors display static images with full-color detail from computer sources extremely well and no screen burn-in.
  • The number of pixels/square inches on an LCD is typically higher than other display technologies.
  • Custom LCD monitors are good at displaying a large amount of data, e.g., on an Excel spreadsheet with exceptional clarity and precision.
  • Custom LCDs are available in many sizes.
  • They are not affected by increased or decreased air pressure in airplanes.
  • Custom LCD technology is not prone to ghosting or screen burn-in.
  • Custom LCD televisions require less power to operate than a plasma TV.
  • Generally, LCD monitors are better for public display, such as airport and retail store signage, due to the bright room light environment.
  • Portable test equipment
  • Diagnostic device
  • Electric, water, gas meters
  • Telecom products
  • Measuring device
  • Marine equipment
  • Medical equipment
  • Automotive display

6. Disadvantages Of LCDs

  1. They suffer from a motion blur effect.
  2. The high refresh rate of LCD televisions can negatively affect the picture.
  3. LCD technology can change colors slightly as the backlight ages.

7. How Can Createxplay Help?

Createxplay manufactures standard and custom LCD modules and small TFT with and without integrated front cover lenses or capacitive touch panels. createxplay’s integrated display modules are available as off-the-shelf products. Fully custom display modules are designed from the ground up based on a unique set of customer requirements as the semi-custom display modules are modified for specific applications.


8. Final Words

No matter the size and scope of your display application, createxplay is ready to provide a solution with just the right customization to meet your needs. Contact us below to learn more.

Everything About TFT Display Technologies You Need to Know



  1. What is TFT?
  2. Understanding TFT LCD
  3. Characteristics of TFT Display Technologies
  4. Features of TFT display
  5. Advantages Of TFT Display Technologies
  6. Disadvantages Of TFT Display Technologies
  7. TFT Displays: Pros 
  8. TFT Displays: Cons 
  9. Final Words

TFT (Thin-Film-Transistor) is an active matrix screen technology, which is more expensive than monochrome LCD but has a sharper image.

What is a TFT LCD Display?

TFT (Thin-Film-Transistor) Liquid Crystal Display is a small display type, where a transistor is embedded into each crystal gate; these transistors are then printed on thin-transparent film. 

Also designed in the late 1980s, TFT display technologies are just another variation of LCDs that offer more fantastic colour, contrast, and response times than available passive matrix LCDs.


Understanding TFT LCD

The word TFT means Thin-Film-Translator. It is the technology that is used in LCD or Crystal Display. Here you should know that this kind of LCDs is categorically referred to as active-matrix LCDs. These LCDs will hold back some pixels while using different pixels. TFT LCDs have capacitors and transistors. These two elements are crucial in ensuring that the display monitor functions using minimal energy without running out of operation.


Characteristics of TFT Display Technologies

TFT Liquid crystal display products are diversified, convenient and versatile, simple to keep up, upgrade, update, long service life, and have many alternative characteristics.

The display range covers the appliance range of all displays from one to forty inches and, therefore, the giant projection plane could be a large display terminal.

(1) High-resolution display

Display quality from the most straightforward monochrome character graphics to high resolution, high colour fidelity, high brightness, high contrast, the high response speed of various specifications of the video display models.

(2) Good Environmental Protection

The raw materials of the display screen have good environmental protection

In particular, the emergence of TFT LCD electronic books and periodicals will bring humans into the era of paperless offices and paperless printing, triggering a revolution in the civilized way of human learning, dissemination, and recording.

(3) Wide Application Range

It can be generally used in the temperature range from -20℃ to +50℃, and the temperature-hardened TFT LCD can operate at low temperatures up to -80 ℃. It can be used as a mobile terminal display or desktop terminal display and can be used as a large screen projection TV, which is a full-size video display terminal with excellent performance.

(4) Mature Manufacturing Technology

The manufacturing technology has a high degree of automation and sound characteristics of large-scale industrial production. TFT LCD industry technology is mature, with a more than 90% mass production rate.

(5)TFT LCD is Simple to Be Integrated and Updated

It is an ideal combination of large-scale semiconductor integrated circuit technology and light source technology and has good potential for more development. 

(6) Good Display Screen Effect

From the beginning of flat glass plates, its display effect is flat right angles, letting a person have a refreshing feeling. LCDs are simple to achieve high resolution on small screens.

Let me explain. As you can see, TFT has an excellent colour display and clarity.

In a TFT screen, the structure of the crystals leads to angular retardation within the light-weight. 


Features Of TFT Display

Before we go into the differences, let’s talk about the features of each technology. First, it’s interesting to discover that the TFT display technologies are the most common colour display technology; more monochrome displays still out-sell colour due to lower cost and lower power consumption. However, the limited poor visibility of TFTs in direct sunlight is their downside; but I’m getting ahead of myself here.

TFT display technologies have developed and become quite popular in tech circles.


The features offered with this advancing technology are:

  1. Superior colour display – for technology that requires it or for consumers that desire colour screens
  2. Not only is the colour superb, but the clarity is outstanding.
  3. Features an extended half-life (half-life is that the amount of time in hours before the show is 50% as bright as once it was 1st turned on) than OLEDs and comes in variable sizes, from below an in up to over 15 inches
  4. Capacitive Touchscreen or bit panel that is within the majority of Smartphones and permits for additional functionality, specifically for zooming and scrolling.
  5. Resistive touch panels which are lower in cost and are usually standard on most TFT devices
  6. Aspect ratio control refers to a screen’s ability to keep up a side ratio of a source image at the hardware level, and 1:1 pixel mapping is used to literally “map” the exact number of pixels specifically within the supply resolution to pixels on the screen.
  7. No “ghosting” (ghosting is once a picture can stay for a brief time when instead it ought to be off)
  8. Variety of displays, which may be interfaced through a range of bus sorts, as well as 18 and 24 bit for red/green/blue, LVDS, and 8 bit and 16 bit for a CPU – several controllers allow for two or a lot of different types of interfaces on the constant TFT screen.

Let me explain. As you can see, TFT has an excellent colour display and clarity.


Advantages & Disadvantages of TFT For Use In LCD Displays

We’ve been talking mainly about Smartphone screens, but since both technologies work on smaller screens, such as clocks and timers or digital thermometers, let’s focus on those.

Advantages Of TFT Display Technologies

Steve Jobs said it best: “Design is not just what it looks like and feels like. Design is how it works.” I tend to agree with him. With TFT display technologies, less energy consumption is a big deal, especially when dealing with more giant screens, and of course, less electricity means lower cost overall. The visibility is sharper, which means no geometric distortion, good for these tired, old eyes. The response time and physical style of the screens are appealing. TFT displays may save space and be placed virtually anywhere in an office or home because of the brightly lit feature and crisp, clear images.


Disadvantages Of TFT Display Technologies

Some cons of TFT screens deal with the viewing angle, which creates distortion, resulting in a less-than-perfect image. The static resolution, meaning the resolution can’t be changed, may also cause a problem, but newer models have tackled that issue. The accuracy of the display of colours is not perfect, specifically solid blacks and bright whites, so when printing an image, it may not display the spectrum of colours.


TFT Displays: Pros 

  1. The best thing about TFT technology is that it uses much less energy to function when operated from a bigger screen. It ensures that the cost of electricity is reduced, which is a beautiful plus point.
  2. It creates sharp images with no problems for older and tired eyes.
  3. The screens made with TFT technology have a beautiful physical design and appearance.


TFT Displays: Cons

  1. One of the significant problems of TFT technology is that it fails to create a wider angle of view. 
  2. When the TFT screen is used for printing images, the technology fails to show the exact colours as it is there in the actual pictures.


Final Words

And there you have it. In the future, even this superb technology will change, and new, more exciting technology will take its place. You don’t want to miss it.

Createxplay is an engineering-focused company and can modify LCDs to meet your unique needs.

Need help? Contact us.


Everything You Need to Know About IPS Display Technologies



  1. What is an IPS LCD Display?
  2. Understand The IPS Display Technologies
  3. Why Are IPS Panels More Expensive?
  4. Characteristics of IPS Technologies
  5. Features of IPS display
  6. Advantages Of IPS DisplayTechnologies
  7. Disadvantages Of IPS Display Technologies
  8. IPS Displays: Pros 
  9. IPS Displays: Cons 
  10. Final Words

    Do you want to learn everything about new and adorable IPS technology used for liquid crystal displays?

    You are on the right page. Keep learning by reading this article.

    1. What is An IPS LCD Display?

    IPS stands for In-Plane Switching, and screen technology is used for liquid crystal displays or LCDs for short. It was designed in the 1980s by Hitachi, and it was introduced later a decade in 1996. The IPS technology is a new and adorable LCD design that offers higher-quality color reproduction and viewing angles than the traditional TN or Twisted Nematic LCDs.

    When Apple brought it to the public’s attention, it took off, and as they say, the rest is history; but, it didn’t become widespread or worldwide until just the late 1990s. Since then, IPS screens have been used in worldwide homes with a difference to suit one’s electronic desire.


    2. Understand The IPS Displays Technologies

    The IPS stands for In-Plane-Switching, a method utilized to enhance or increase the viewing experience of the best TFT displays. In other words, the IPS display is a more refined version of the standard TFT LCD module. However, the characteristics of IPS displays applications are very widespread are and much more advanced. 


    3. Why Are IPS Panels More Expensive?

    • IPS screens are very useful and in high demand with professionals, including pretty much any career that requires color reproduction or surgeons and photographers. Therefore, because the market is high, the price goes up. (way to love economics) Also, fewer manufacturers are building IPS at this time.
    • Increased transistors to control crystals and a stronger light source result in higher costs.
    • A stronger light source means increased electricity, which trickles down to more heat, thus higher electrical bills.
    • The color channels increase from 6-8 bits to improve shades accuracy per color channel.

    If you want the benefits of having a Smartphone without a big price tag, then TFT devices are your best bet. The other difference is that IPS screens have more prolonged reaction times than TFT screens, and lag output is more powerful. A few other differences to be conscious of are you get a wider variety of meetings that give the IPS screens that can display 24-bit TrueColor and consumer option.


    4. What Are The Characteristics Of IPS Displays?

    Here are some characteristics of IPS that you should know before choosing.

    1)Quick and More Stable Response Time

    As you already know, TFT displays have a speedy response time, which is a plus point. But, that does not mean IPS displays a lack of response time. The reaction time of an IPS LCD is more stable and quick than the TFT display. Once you overlook the screen side-by-side, the contrast will become clear to you. 

    2)Viewing Angle is Much Wider

    As figured above, the main drawback of the TFT displays is the narrow-angle viewing background. The monitor you buy for your organization should give you an understanding of wide-angle viewing. 

    So, IPS displays are a perfect version of TFT displays and are much advanced. 

    It is one of the remarkable differences between IPS and TFT displays. The main reason for such an excellent viewing angle of IPS display is the screen design which is widely established.

    3)Greater Transmittance of Frequencies

    You need to make sure it has a faster level of frequency transmission when you want to execute wide-angle viewing with your display screen. The transmittance difference between IPS display and TFT is around 25ms. Now, you might think that the difference in milliseconds should not create much of a difference in the viewing experience. Yes, this difference is not measurable with a naked eye, and you will find it challenging to decipher the difference. So, if you are examining to perform advanced applications on the screen, then an IPS display is an excellent choice for you. 

    4)Better Representation and Reproduction of Colour 

     You know that the main structure of TFT displays and the IPS display are the same. So, it is clear that an IPS display would utilize the same direct dyes to create different shades with the pixels. 

    But the images that IPS displays that form are much more original than the TFT screen as the display screen created with IPS technology is a mostly large set and provides that the screen’s element ratio would be more extensive. This provides adequate visibility and a more natural viewing experience with a long-lasting effect.


    5. Features Of An IPS Screen 

    1. Wider viewing grades crystals are aligned horizontally rather than vertically, perfect for small screens, and adequate angled considering where you need to turn the screen for more pleasant viewing.
    2. Lower power consumption helps longer battery life spam again for smaller screens, works great.
    3. Bright color image advance in technology, from a Twisted Nematic (TN) display that only delivered 6-bit color to an 8-bit color display with the IPS technology
    4. Several different types of IPS technologies help with users’ viewing desires, such as Advance S-IPS, Super-IPS, and Advanced Super IPS, where the liquid crystal molecules remain similar to the front and back panels.
    5. Provide accurate coloring or Consistency under different viewing angles.
    6. Clear images and steady reaction time allow for faster suitable of videos.

    IPS screens offer more excellent color reproduction and viewing angles because of how crystal orientation and polarizers are arranged. 

    The IPS screens thus offer fewer distortion properties. Other differences include power consumption and cost. It takes more power (up to 15% more) with IPS screens than with a TFT screen.


    6. Benefits Of IPS Display Technology

    Because of their clarity of image and best colors, IPS screens devices are easy to install on walls. The Super IPS screens deliver a higher angle of 170˚ for more acceptable broader viewing, particularly at night. Images stay clear and stable, not shiny, sparkly like other screens. Because of low electrical output, they also have longer battery life and screen life. Again, the release of heat is lower because of less electrical consumption. The colors are also more passionate and clear.


    7. Disadvantages Of IPS Display Technology

    We have described some of the drawbacks of IPS screens, which we explain briefly here; Another drawback is that colors may not always transcribe precisely or accurately, which may or may not be a barrier. Also, high explanations are not always readily available for personal applications. The brightness may not be enough in certain cases, particularly at night.


    8. TFT Displays: Pros 

    1. The best thing about TFT technology is that it utilizes much less energy to function. It confirms that the cost of electricity is reduced, which is a beautiful plus point.
    2. The TFT technology improves your experience wonderfully when it comes to visibility. 
    3. It creates brilliant images with no problems for older and fatigued eyes.
    4. The screens made with TFT technology have a beautiful physical appearance and design.


    9. TFT Displays: Cons

    1. One of the significant problems of TFT technology is that it fails to make a wider angle of view. As a result, the images in a TFT screen will distort.
    2. When the TFT is used for printing images, the carpet fails to show identical colors as it is there in the actual images.


    Final Words

    And there you have it. In the future actually, this superb technology will alter, and new, more compelling technology will take its place. IPS screens are developing ahead with advancements and modifications, so stay adjusted. You don’t want to miss it.


    Top 5 Problems of LCD Display Explained For You



    1. What Are the five key LCD Display challenges you can face?

    2. Obsolescence

    2.1 Why does this issue happen?

    2.2 What can we do?

    3. Delivery

    3.1 Why does this issue happen?

    3.2 What is the Solution?

    4. Quality

    4.1 Why does this problem occur?

    4.2 What is the solution?

    5. Performance

     5.1 What are the performance issues?

    5.2 What is the solution?

    6. Cost

    6.1  What is the cost issue?

    6.2 What is the solution?

    7. Conclusion 


     When you buy an LCD display, you may face the five most common issues, and you would like to contact us for their solution.

    1. What Are The Five Key Lcd Display Challenges You Can Face?

    There are only five problems with LCDs you can experience with them. Five simple words that can equate to significant LCD display challenges for you. 

    • Obsolescence
    • Delivery
    • Quality
    • Performance
    • Cost

    But why would you ever call us? 

    Here’s how you can successfully address and resolve the above 5 LCD challenges.

    How Will We Help You?

    We Simplify the conversation by identifying your exact pain points so we can quickly identify your needs and figure out if we can solve them.

    In order of occurrence, these are the only five reasons to contact us:


    2. Obsolescence

    The most common of the five issues are obsolete displays. The display suppliers have discontinued the display without providing a suitable replacement but our customers are still producing their end product.

    Why Does This Issue Happen?

    For the occurrence of the above issue there are two reasons which are following:

    Two Reasons:

    1) The overall volumes for this part reached a low threshold, and the supplier does not want to support it.

    2) The components within the LCD have gone obsolete or over-dated.

    What Can We Do?

    Because we create custom displays, we have the ability to be able to produce un-obsolete displays.

    1) If volumes are too low to support a custom display, we would recommend changing the end product to accommodate an available standard display. 

    2) Solving an obsolescent component is more complicated. We have complete control of all parts within a display, except for the LCD driver IC and the color TFT LCD glass (monochrome glass is not an issue).  

    Our process is to find the closest standard TFT panel and closest standard driver (if outdated). 

    We do an obsolesce analysis on these replacement components to ensure we have the most extended lifetime with this new arrangement before starting the design work. We use our crossmatch program to redesign the display near these non-obsolete components.

    Our focus is on eliminating any differences between the obsolete display and our new replacement. Not only is this process for new customers, but it’s the standard operating procedure for our current clients. We do not have obsolete configurations due to low volumes. We automatically go through the redesign process at no cost to our clients if any component goes obsolete within our display. Therefore, we come to our clients with the obsolescence notification and the solution to keep them up and running. 


    3. Delivery

    Why Does This Issue Happen?

    If we talk about delivery, longer than expected lead times and inconsistent deliveries lead to missed customer commitments and cause stress on manufacturing.

    One of the main reasons customers are forced to switch suppliers is delivery. Learn what goes into actually getting a product to you and how CreateXdisplay might be different.

    Missed deliveries are a killer with even if one component is missing, an assembly line goes down, missing revenue goals, affecting operations, and failing customers. Parts frequently have lengthy and variable lead times, leading to production and subsequent delivery problems if they’re not managed effectively.

    What Is The Solution?

    Proactively address this challenge within your company and the LCD display provider. Assure suppliers’ lead times are accurate in your MRP, Internally. Further, maintain a 2-4-week buffer stock or more depending on component scarcity and lead times.

    The LCD display supplier can carry a buffer stock for your application. Effective display providers like CreateXdisplay can adjust production schedules, pressurize the upstream supply chain, partial ship quantities, and accelerate shipments. A good thing is applying these solutions reduces most delivery problems and handles unplanned customer demand. Because we have full production lines. From glass cleaning to final LCD.


    4. Quality

    Quality should not be mistaken with performance as they both are different. This is where the LCD is not meeting the specification standards or simply a clients’ expectations.

    Why Does This Problem Occur?

    A manufacturing LCD failure is an expensive issue and even it could be more costly later.

    Generally, quality issues arise in a few ways. 

    First, the LCD’s failure to fulfill the performance specification as intended. This involves customers’ needs and defining what’s required to satisfy the product’s intent.

    Second, there are the mechanical and visual aspects of LCD display manufacturing. This includes maximum defect limitations and meeting dimensional tolerances.

    What Is The Solution?

    A supplier that manufactures to your specific needs will minimize quality issues due to their expertise by modifying the LCD display for your particular product, ability to bring flexibility, and then actively supporting ongoing product improvements.


    5. Performance

    What Are the Performance Issues?

    This is where the component does not work as you want or expect. The display could meet the specification very well. A little improvement to contrast, sunlight readability, response time, brightness, color gamut could make the end product work better and ultimately help our clients sell more of their product. 

    Defining performance begins with the application and some basic questions listed below. 

    • Who is the end-user, and how will they interact with the LCD display? 
    • In what environment will it be used? 
    • How is it being sold to customers? 
    • What type of data does the LCD need to convey? 
    • Is it must be readable by the visually impaired?

    What is the Solution?

    We can define the ideal display type, pixel density, size, contrast, brightness, temperature range, color gamut response time, etc when performance is fully understood. 

    Over-specifying any of these factors will add unnecessary cost, while under-specifying any factor will detract from the end product’s usability. Ensure performance is optimized for your application to be successful. It is critical to find an LCD display provider who will willing to adjust explain them to you in terms of the end-user experience and customize these particular variables.


    6. Cost

    What Is The Cost Issue?

    Surprisingly cost issue is the least common. The pain of changing LCD suppliers is high, such that all the problems mentioned above end up costing more than a regular cost delta between competitive suppliers.

    An LCD’s cost is an obvious challenge as it’s usually the most expensive component. The challenge is that cost is also difficult to quantify and properly understand. Determining the right price to pay depends on three main factors. 

    • What does the display need to do? 
    • What does the display not need to do?
    • What quantity is required? 

    The ideal option in most cases is a custom or semi-custom display designed for its application. This is often the most cost-effective solution, despite what many think.

    What Is The Solution?

    You expect a lower price point with greater volume, which goes hand in hand with provider selection. 

    Oversimplifying this for you, imagine three categories; 

    • low-volume – standard product distributors; 
    • mid-volume – built-to-order custom semi-custom suppliers; 
    • high-volume – consumer market suppliers.

    You will never get to the optimal volume pricing with a low-volume stocking distributor for a high-volume consumer product. Start work with the right provider who serves that particular category after identifying where you fit.

    System-level manufacturability is another cost challenge where display integration improvements can reduce product complexity, improve manufacturing time, and reduce system-level manufacturing defects. For the most seamless LCD integration, additional components such as buttons, LEDs, PCB boards, and connectors are more efficiently integrated on display than a separately assembled component. Clearly, in this case, the LCD cost will go up, but when done right, the system-level cost is reduced to result in a net gain.

    Lastly, you need to know system-level costs. You are trading market share and profitability for display savings, and the net result may be decreased profit if you are giving up customer valued performance or functions. The opposite also holds; adding performance that is not necessary (these are attributes that the customer does not value) adds additional product costs.


    7. Conclusion

    Choosing the right supplier based on your volume and quality needs is essential. Then implement the optimal LCD solution with the optimal features and performance.  

    We strongly encourage our clients to reach out to us if they are developing a new product that requires a display or has any one or more of these problems.

    Please find out how easily we can integrate as your new display supplier with your organization. Contact us today.


    What Makes a High-Quality and Affordable LCD Display?


    1. The Difference in b/w Quality And Performance

    1.1  Cosmetic

    1.2  Electrical

    1.3 Performance

    2. Developing a Well-Defined Quality Assurance Process

    2.1 Qualification

    2.2 Sampling

    2.3 Final Assembly Test

    2.4 Process 

    3. What Are Quality-Related Aspects to Consider When Buying an LCD Display

    4. You Should Do Your Homework Before Buying

    5. Conclusion


    Are you looking forward to getting a high-quality, advanced and affordable LCD display but do not know what makes it high quality?

    Today we will discuss some essential things that you need to know like quality vs. performance factors, developing a well-defined quality assurance process, and quality-related aspects that would be important when buying an LCD display.

    A high-quality and affordable LCD display is necessary for fully managing end-user cases. Liquid crystal displays with defects and cosmetic deficiencies can only spoil your reputation with your buyers. However, people are often confused with the terms “performance”  and “quality,” which can lead to incorrect questions in their purchase decisions.

    This article will explore the difference between these two terms and answer the question, What makes a high-quality and affordable LCD display?

    1. The Difference in b/w Quality And Performance

    In this part, we will talk about both performance and quality. 

    Performance is an area of quality-focused display elements that the customer would want to see and interact with. 

    Quality is about the manufacturer’s proficiency to meet agreed-to-all specifications and requirements. It’s about defining what the product is supposed to do, then producing the product to do that perfectly and consistently.



    Additionally, the quality typically contains three main areas:

    1.1 Cosmetic

    Cosmetic includes some items such as spots, missing pixels, scratches, LCD glass colors, pixel, backlight color, and other prominent or physical defects on the surface. There could also be wrongly assembled components or poorly fused joints on a craft level. 


    1.2 Electrical 

    Electrical Is the product operating at the correct voltage? Is the LCD over-driven or under-driven? Is it drawing the right amount of power?


    1.3 Performance

    Operating temperature, response time, reliability, LED lifetime, contrast, brightness, color gamut, and viewing angle are Example aspects of performance.

    Customers may have their unique requirements involving drop-test criteria, specific mechanical limitations, and electrostatic discharge (ESD) beyond these areas.


    2. Developing a Well-Defined Quality Assurance Procedure

    Designing a high-quality LCD display means that all quality requirements are fulfilled. To get this quality, the manufacturer needs to have a well-defined quality assurance (QA to accomplish this) process. It’s how to consistently meet all the quality requirements.


    Here are the specific QA process areas you should know:

    2.1 Qualification 

    Qualification is the initial testing of the new product for every performance factor, including contrast, vibration, and temperature cycle.


    2.2 Sampling

    It is very important to test a predetermined selection of displays to ensure consistency. This may be completely random, including every lot, some other sampling method depending on the sampling plan. In addition, the factors tested for the samples of the product could include every requirement or only a select few.


     2.3 Final Assembly Test 

    What is being tested after the display is fully assembled? 

    • Functionality,
    • cosmetic defects, 
    • voltage, 
    • all of the above areas? 

    All the above factors are often determined by the product, as some require more strict testing than others.

    2.4 Process 

    What is the documentation, training, tools to ensure that each step of the manufacturing process is as simple and as consistent as possible? And what other processes are put in place to ensure that each display produced consistently meets the original design specification?

    There could also be testing throughout the manufacturing process. For example, at PDI, we test 300%—including tests along the manufacturing path to catch any defects early on and avoid adding value to wrong parts, as well as burn-in tests that entail running displays for a certain amount of time at higher temperatures to catch any latent defects.


    3. What Are Quality-Related Aspects to Consider When Buying an LCD Display?

    From a customer perspective, there are several questions you need to ask your manufacturer before purchasing LCD displays from them:

    1) What is the expected defect rate for the type of your desired display?

    2) What is the test process of manufacturers? 

    For example, 

    • What is tested? 
    • How are they tested? 
    • And how often are they tested?

    3) What is the return merchandise authorization (RMA) process of the manufacturers? 

    For example,

    • What happens when there is a defect?
    • Who pays for the product and shipping? 
    • What are the responsibilities on both sides? 
    • Will, there be a corrective action for every defect?
    • Or is there a defect-rate threshold that needs to be reached first?


    4. You Should Do Your Homework Before Buying

    Delivering high-quality products is essential for maintaining good, long-term relationships with your customers. And that starts with ensuring your manufacturers produce parts that meet your quality requirements, which means getting clear answers to the questions we described above.

    5. Conclusion

    Do you need a new supplier that understands your unique display needs and can produce custom displays that address them?

    We are a professional LCD manufacturer, we have lots of partners, so we can get reasonable prices for our customers. We have a strict quality control system, that’s why we can provide high-quality products. 

    Now let us help. Contact us today.